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No. 002 Filed May 3, 2026

The Post-Purchase Suspects

What's up Holmies? So you bought the hat. Case closed? Not even close. The checkout page is mile one, not the finish line. What happens after the purchase determines whether that fitted stays sharp for years or quietly falls out of the rotation by summer.

Three tools. That is the whole case.

Boston Celtics fitted hat with cap brush and horsehair brush on a wood surface

The cap brush

Your first line of defense. Dust, surface dirt, the general daily nonsense that builds up on the brim and crown. You do not need to overthink this one. Grab it, use it, put it back. A cap brush handles the outer shell without ceremony and without damage.

The horsehair brush

This is for the details. Seams, embroidery, side patches, eyelets. Anywhere a coarser brush would do more harm than good. If the cap brush is the beat cop, the horsehair brush is the forensics unit. Different tool, different job. If you collect fitteds seriously, you own both.

Tang's wooden hat stretcher on a wood surface

The hat stretcher

The one most people skip and regret. For under $15, a hat stretcher solves the problem every collector knows: the hat that is close, but not close enough. New Era sizing is not a perfect science across every batch and colorway. They are produced in China, Bangladesh, Laos, and other places I can't think of top of mind. Sometimes the same size fits different. I bought a Chicago White Sox A-frame that needed to be stretched a bit to fit on my giant dome (Size 8). I think the return shipping would have been the same as the cost of the stretcher. A stretcher and a few minutes of steam can fix that without filing a police report. I have used the Tangs stretcher personally. It delivered.

What to grab first

A fitted is not just something you buy. It is something you maintain. The brushes keep it looking like it just left the box. The stretcher keeps it fitting like it was made for your head. The hat knows if you are taking care of it. So does everyone else in the room.

- Hatlock

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