Your trusted fitted hat deal detective.
Hatlock Holmes is a deal aggregator dedicated to one thing: finding discounted New Era 59Fifty fitted hats so you don't have to. Instead of checking a dozen store sites manually, Hatlock Holmes does the legwork — automatically scanning sale collections from top online hat retailers and pulling the deals into one place.
The site tracks hats across leagues including MLB, NFL, NBA, NHL, NCAA, MiLB, and more, so whether you're chasing a team colorway or just the lowest price on your size, it's all in one feed.
Several times a day, Hatlock Holmes automatically checks the sale sections of supported online stores for New Era 59Fifty hats listed below their original price. Deals are verified against the live product page before being added, and the feed is updated automatically. Each listing links directly to the retailer's product page so you can purchase at the source.
Prices are captured at the time of each update and may not reflect real-time changes, flash sales, or additional automatic discounts applied at checkout. Always verify the final price on the retailer's site before purchasing.
Hatlock Holmes currently monitors sale collections from over a dozen online hat retailers. We're always looking to expand the list — if a store carries New Era 59Fifty hats and runs sales, we want to track it. Know a store we're missing? Send us a suggestion at [email protected].
Each day, Hatlock Holmes highlights one deal as the Case of the Day. It's automatically selected based on three factors: size of the discount, how recently the deal was added, and how many sizes are still available. The top candidates are scored and a daily pick is chosen — the same hat for every visitor, rotating each day. It's Hatlock's best current lead.
Hatlock Holmes is a personal project built by a fitted hat collector who got tired of manually checking every store's sale page. The goal is simple: make it easy for people to find a deal on a fitted hat. It runs as a fully static website with no ads, no accounts, and no tracking beyond standard server logs.
Questions, feedback, or want to suggest a store? Reach out at [email protected] or find us on Instagram.